The good news is British Columbians like to stay hydrated and they help the local economy by buying drinks when they’re out enjoying the parks and beaches.
The bad news is they’re not too good at recycling their cans and bottles.
Last year more than 280 million beverage containers didn’t make it back for recycling.
So the Recycling Council of B.C. (RCBC) is sponsoring a short environmental movie trailer competition to bring some awareness to the issue. Anyone can enter and the trailer can be anywhere from 30 seconds to 3 minutes.
The entries must be a movie trailer format but after that your imagination is the limit.
Columbia Shuswap Regional District Waste Management Coordinator Ben van Nostrand said it’s a great way to engage the public.
“We’re really excited. It’s an opportunity for local film classes to get involved in a recycling initiative. And there’s plenty of prizes.”
Van Nostrand said when people leave their bottles and cans behind, they end up in the garbage can instead the recycle bin.
“It’s one more thing that ends up in the landfill that doesn’t need to.”
The competition ends on September 30. For more information go to www.trailertrashed.org. The Recycling Council of British Columbia is a multi-sectoral, non-profit, membership driven organization that promotes the principles of zero waste through information services, the exchange of ideas and research. RCBC is Canada’s longest-serving recycling council.